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Portfolio

Proven not by ideas, but by execution and results

From micro-influencer seeding to global cultural content, see projects Hailo actually planned and executed.

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K-Beauty2025.04 ~ 2025.05

Starlike

CASE 01
Goal

Brand viral growth and product awareness through micro-influencer seeding

Strategy

We focused on micro-influencers with fewer than 20K followers and planned, produced, and published short-form content based on real product reviews. The content structure and publishing flow were designed so authentic reviews could spread naturally.

Channel
TikTokInstagram
Result
45
Content pieces produced
170K
Total views
4%+
Average engagement rate
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Culture Content2026.06 ~

K-Cultural Ambassador

CASE 02
Goal

Spreading Korean cultural content and operating global ambassadors

Strategy

We produce content where foreign creators experience Korean culture directly, encouraging global spread of Korean cultural content. The ambassador community continues to operate while content accumulates over time.

Channel
InstagramYouTube
Result
OngoingPerformance is being accumulated alongside global ambassador operations.
Case Study Format

Every project is recorded with the same items

Each portfolio card follows these items so visitors can understand the goal, execution method, and results at a glance.

01

Project Name

Identifies the brand or campaign represented by the project.

02

Industry

Shows the industry category and helps visitors judge experience in that field.

03

Period

Shows the project duration and gives context for execution scale and rhythm.

04

Channels

Shows where content was published and operated, clarifying target touchpoints and channel strategy.

05

Goal

Defines the core project goal that guided all execution decisions.

06

Strategy

Summarizes the chosen approach and content execution direction.

07

Results

Shows quantitative and qualitative results such as content count, views, and engagement.

08

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Communicates the tone and completion level of the project at a glance.

09

Related Services

Connects the services applied to this project and suggests similar execution possibilities.

Contact

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